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Large Consumer Health Company
 Situation:
A large global consumer healthcare company with multiple and mature brands was looking to restructure and develop and implement a strategy for high growth and innovation.
Market Challenges:
- Macro trends including more self-medication, regulatory pressures for OTC, easier access to healthcare information and on-the-go consumer lifestyles
- Strengthening of mass retailers and private label proliferation
- Aggressive battle for share in low growth categories
Organizational Challenges:
- Lack of consistent innovation
- Sub-optimal structures, processes, roles & teams
- Low value projects inhibit focus and consume scarce resources
Our Response:
- Developed an organization model for understanding and shoring up the core capabilities for product and consumer innovation and marketing
- Facilitated the development and implementation of strategies to help brand differentiation and expansion
- Designed and implemented an innovative learning process and curriculum for over 2500 colleagues on how to stimulate market and organizational innovation
Results:
- Aligned workforce
- Global network of over 100 innovation champions
- Over 10 major product or service innovations in a span of 3 years and a value exceeding $1 billion in incremental revenues
- Double-digit growth for 3 years
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